Maine Event

Portland, ME’s fashion

Photograph By Matt Cosby

Portland, ME is not so much known for haute-couture as it is known for hunting couture (think muddy duck boots—see page 56— and camo-colored coarse knit sweaters). As the Women's Department Manager at Urban Outfitters, style-blogger Ashley Jordan (www.ohsweetwilliam.blogspot.com) can't help being stylish. In fact, she's created a look that's all her own, steering clear of mainstream styles and seasonal trends with expiration dates. "I love being able to find pieces that can be right on trend but something no one else will own. To me, the fun is in spending very little but making it look like a whole lot," she says, scouring Portland for local goods, handmade pieces and vintage gems.

Vieve Designs Necklaces

Stay earthy but chic with these bohemian must-haves (made of hematite, quartz and citrine) by local jewelry designer Genevieve Drzewianowski.
$65 each, www.akaribeauty.com

Brook There Striped Bralette

Let just enough show to spark the imagination and add a pop of color to any outfit. Custom order bra/panty sets
$115, www.brookthere.com

Proper Vintage Dress

Green is the color of envy—get noticed in this flattering jade hue. The cut is naughty nurse and ladylike all at once.
$22, www.portlandfleaforall.com

Sea Bags Bag

It doesn't get more Maine than this. Let your sailor-at-heart flag fly freely: All Sea Bags are handmade out of recycled sails. 
$130, www.seabags.com